World Pork Expo
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National Pork Producers Council


World Pork Expo MusicFest to Feature Popular Performers


DES MOINES, Iowa -- The National Pork Producers Council (NPPC) has announced the entertainment for MusicFest, the social highlight of World Pork Expo. From 3:30 p.m. to 8 p.m. on Thursday, June 9, Expo attendees can enjoy roasted pork and refreshments while listening to music performed by Highway 101, Papa Doo Run Run, and Tony Valdez & the Retro Rockets at the Iowa State Fairgrounds in Des Moines, Iowa.

“Not only does World Pork Expo create the perfect place for producers to view new products and technologies, and learn about industry issues, but it also offers MusicFest to allow producers and exhibitors to interact in a fun, relaxing atmosphere,” says Doug Fricke, director of trade show marketing for NPPC. “Whether people prefer country or rock ‘n’ roll music, they’ll enjoy listening to these bands.”

GRAMMY® Awards nominee Highway 101  blends country roots with rock ‘n’ roll energy as it performs chart-topping hits like, “Somewhere Tonight,” “Cry, Cry, Cry” and “Who’s Lonely Now.” The band has been named Vocal Group of the Year twice by both the Academy of Country Music and the Country Music Association.

Best known for its classic hit, “Be True to Your School,” Papa Doo Run Run specializes in music from the mid-’60s to mid-’70s. This GRAMMY-nominated group has delighted audiences with its surfer sound as Disneyland’s celebrity house band for 15 years, while on tour with Jan & Dean, and now at World Pork Expo.

Tony Valdez & the Retro Rockets also specialize in classic rock ‘n’ roll, engaging audiences as they perform “Under the Boardwalk,” “Heard it Through the Grapevine” and other favorites from the late-’60s through the ’70s.

World Pork Expo also hosts the world’s largest pork-specific trade show, which is open from 8 a.m. to 5 p.m. on Wednesday, June 8, and Thursday, June 9, as well as from 8 a.m. to 1 p.m. on Friday, June 10. The breeding stock sales will continue on Saturday, June 11, from 8 a.m. until they’re completed (at approximately noon).

To receive a $10 early registration discount and free Expo alerts via email, go to and click on the “Register Now” tab. The website also has the latest details about room availability at the official Expo hotels in its “Producer” section. Additional information is available when you connect with World Pork Expo on Facebook and follow World Pork Expo on Twitter (use #NPPCWPX).

World Pork Expo, the world’s largest pork-specific trade show, is brought to you by the National Pork Producers Council (NPPC). On behalf of its members, NPPC develops and defends export markets, fights for reasonable legislation and regulation, and informs and educates legislators. For more information, visit


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